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Post by account_disabled on Oct 25, 2023 6:11:00 GMT
Wait too long and the customer will forget about your brand. Test different times with an A/B test to see what works best for you. 5. Birthday campaign Who doesn't like to feel special on their birthday? Everyone appreciates a gift on such a day, and this is a great opportunity to contact your customer and give him something special! Something that will encourage him to come back and make purchases, and at the same time will not burden you with higher costs. This makes the “ Birthday Campaign ” a key tactic for your omnichannel strategy . E-mail, SMS, WWW, Mobile Wallet and even a postcard! As a ready-to-implement tactic, “Birthday Campaigns” are perfect phone number list for multi-channel automation. By nature, they are already personalized to a specific customer. Bonus tip : Make sure your gift is generous enough. 5% off, a $10 gift certificate, and so on - and you'll virtually guarantee that the customer will spend it on your brand. Price Drop The difference between a customer making another purchase and not making another purchase may simply come down to price. If you have data fully integrated with real-time updated inventory, you can automate a “ Price Drop ” campaign. To notify interested customers that the product or service they were interested in is now at a lower price. Price reduction is a key, practically ready-to-implement strategy for an omnichannel strategy - because price reduction is a strong motivator regardless of the industry and business.
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